The equipment from the riders of Intermarché-Wanty-Gobert Matériaux, produced by the Chinese brand Santic, will continue to stand out in the peloton thanks to the combination of blue, white and neon yellow. Baptiste Planckaert, Kévin Van Melsen and Loïc Vliegen present the design of the jersey which was made more sleek by using straight lines, but preserved the traditional colors. The most prominent place on the jersey is reserved for new title sponsor Intermarché, just like the sides. 2020 title sponsor Circus keeps its traditional place on the back of the bib shorts, whereas the logo of Tormans is now visible on the sleeves in its typical orange color. Santic Cycling equips Intermarché-Wanty-Gobert Matériaux with clothing since 2018.
Except for the addition of Intermarché on the bib shorts, the bottom of the kit remains the same with Bière des Amis 0,0% on the left leg and Wanty and Gobert on the right leg. The Technord industrial group, integrator, specialized in industrial electricity and artificial intelligence makes its appearance on the back of the jersey, just like Digital Interim.
The breast of the jersey reveals the new technical partners of the World Team. Next to traditional partners Cube Bikes and Santic Cycling, the riders will be equipped with DMT cycling and leisure shoes and Force helmets. With the UCI World Team logo placed just above the heart of the riders, the team is motivated to start a new chapter in its history.
Fred Hou (Santic):
« As one of the best cycling teams in Europe, INTERMARCHÉ WANTY GOBERT is always keeping a good relationship with us. We are so proud that the team becomes a World Team and are also honored that we can grow with them and make a progress together. Santic, one of the best cycling equipment brands in Asia, deepens the partnership with the team, which means a lot to us. We are convinced that our brand awareness will be further enhanced as the team competes in the world’s highest races. »
Stijn Dossche (Stycle Design):
« In 2021, a jersey designed by Stycle Design will be visible in the World Tour peloton for the first time and it makes me proud. The starting point for the new design was the combination of the traditional blue and neon yellow colors of the team. It was a nice challenge to turn the flashy yellow into a beautiful accent, and at the meantime making sure it was not overwhelming. The homogeneous colors of several partner logos, like Intermarché, Wanty and Circus, coincide perfectly, forming a nice alchemy. Together with Santic Cycling, the new jersey was chosen from a selection of four different designs, for which I especially focused on separating the patterns and colors from the sponsor logos in order te create a more peaceful design. »
« The design of the new kit for 2021 is a success. With only Intermarché added to the bib shorts, the jersey underwent a transformation. The new design looks clean and nice. The designer managed to give all our loyal sponsors a nice visibility on the Santic kits. It’s great to work on a long term with technical partners, who listen to our needs and grow with the team. On the technical side, the clothing keeps evolving year after year, thanks to the continuous development of Santic’s clothing range. »